The Big Brother social media team is up to its tricks again.
A clue was dropped on Instagram today, giving fans something to think about on July 3.
But what does it all mean? Many fans are debating the clue and its potential application to the new season.
“It’s almost time…,” reads the caption to an image of a clock.
The clock first appeared in house images released earlier this week. However, it now has a time on it.
An Instagram clue for Big Brother fans
The hour hand appears to be pointing at one o’clock, while the minute hand seems to be about 16 minutes after the hour.
As previously reported by Tea on TV, a Mystery Houseguest is joining the show. That player would likely appear with 16 regular cast members.
This is a similar way to how the Big Brother 25 cast was done, as 16 people competed against last-minute entry Cirie Fields from Survivor.
Please take a look at the clock and think about what you think it means. Please leave us your thoughts in a comment below!
Many Big Brother fans have stated that they feel the clock reads 1:15, denoting that something could happen at that specific time. The post went live at approximately 3:29 p.m., which may help inform your decision-making.
Below is an image from earlier this week, showing the clock on a staircase in the new-look house.
“During yesterday’s house reveal, there were no hands on the clock. This has to mean something… RIGHT? #BB27,” an X user asked.
Some fans believe that a former houseguest is returning and will be the 17th houseguest. A fan posting on X addressed that.
“why is everyone thinking there is gonna be a returnee joining the cast as a 17th houseguest? they literally did this exact same thing last season. I feel like it’s going to be another AINSLEY situation. unless yall are choosing to be delusional on purpose??#bb27#bigbrother,” they wrote.
More from the world of Big Brother
As a reminder, the Big Brother 2025 season is set to begin on July 8. The first episode then airs on July 10.
The Big Brother Live Feeds have been delayed this summer. This means several days will fall off the calendar before fans get a live look at the BB27 cast.
Here’s the BB27 July episode schedule. A run of 90-minute episodes kicks things off on CBS, setting the tone for a summer packed with bonus footage.
